(Dow Fellows Program 2017)

Oroeco, a website and application-based service that allows users to track the climate impacts of their everyday decisions, recently launched a beta version of a new, interactive social platform that features sustainability ratings of individual publicly-traded companies. The Dow Sustainability Fellows team worked with Oroeco to develop a go-to-market strategy and improve the beta version of the platform. The goal of the platform is to promote sustainable corporate practices and to unlock more informed decision-making by mobilizing the interests of a range of stakeholders, including consumers, investors, and experts (including scholars and non-governmental organizations).

Project Report